![]() When you’re just looking for a tool to monitor certain key competitor updates, these fees start to look pretty steep. You comb through the site, only to resort to the “Book a demo” button and ultimately have to sit through an extended monologue from their sales team about how they’ll “tailor” their prices to your company’s needs. ![]() We’re talking about those enterprise services whose websites aren’t clear about their subscription fees. Improve your competitive strategy with these freemium and easy-to-use tools.Ĭompetitor monitoring tools help you gather insights into your rivals’ online activities – pricing patterns, new product releases, shifting marketing messages, SEO activity, and new market expansions, to name a few.Īutomated monitoring makes it easy and more efficient to analyze this data for competitive intelligence, so you can cultivate tactical business decisions to crush the competition.īut many of these software platforms are, well, expensive. Automated monitoring helps you stay on top of the competition, so you can inform your own pricing, products, SEO, marketing content and more. Competitor monitoring tools are crucial to any business’ triumph over the competition.
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